Serie Expert Vitamino Color Spectrum Purple Shampoo

Description

Neutralise brassy tones and revive your blonde or highlighted hair with the Vitalk Spectrum Purple Shampoo from L’Oréal Professionnel. This professional-grade toning shampoo gently cleanses while using violet pigments to balance unwanted yellow and orange reflections—ideal for maintaining cool, luminous hair colour.

Key Benefits:

• Neutralises brassy and yellow undertones in blonde, highlighted, or lightened hair

• Helps maintain “day‑one” colour performance across five dimensions: shine, saturation, contrast, tone and brightness—for up to 100 days when used as part of the full Vitamino Colour Spectrum system

• Delivers ultra‑high gloss shine and nourished hair, leaving strands looking brighter and more vibrant

Technology & Ingredients:

Infused with violet dyes and caring agents, this creamy formula lifts away brassiness while reinforcing the hair fibre with antioxidant ferulic and citric acids. This locks colour deeper within the hair shaft for enduring vibrancy and shine.